Monarch Specialties

A B2B-focused brand supporting the furniture and interiors industry. The work emphasized clarity, professionalism, and a strong digital structure aligned with business goals.

services

Art Direction, Web Design, Marketing Strategies

year

2 Years

category

Marketing, E-Commerce, Graphic Design.

Development

George Saad

For Monarch Specialties, I managed ongoing digital content and campaign execution with a focus on product visibility, consistency, and conversion. The work centered on creating multiple social media campaigns designed to highlight different product categories, collections, and seasonal promotions, ensuring each product was presented in a clear and compelling way.

Social Media Design

Detailed Project Overview

In parallel, I developed and managed monthly e-blast campaigns targeting segmented customer lists. These campaigns were used to announce new product arrivals, promote special offers, and maintain consistent communication with key audiences, supporting both brand awareness and sales objectives.

A key part of the project involved enhancing product visuals through the use of AI-assisted image development. By transforming existing lifestyle images and placing products into realistic, well-designed room environments, I improved the overall quality, context, and appeal of the visuals. This approach helped bring products to life while maintaining a cohesive and modern brand presentation across digital channels.

The result was a more engaging digital presence, stronger product storytelling, and improved visual consistency across social media and email marketing platforms.

Product Visual Development

Before

After

Dynamic Content

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