DDK Hotel
A contemporary hotel brand focused on comfort and functionality. The project emphasized clarity, accessibility, and a welcoming visual language for modern travelers.
services
Art Direction, Web Design, Marketing Strategies
year
5 Months
category
Marketing, E-Commerce, Graphic Design.
Development
George Saad
I led the digital launch for the opening of DDK Hotel, managing the brand’s initial online presence from the ground up. The scope included organizing and directing a full photoshoot covering the entire property — from rooms and amenities to shared spaces and guest experiences.
Social Media Design
Full Photoshoot Session
Detailed Project Overview
In addition to visual content creation, I supported the promotion of hotel services, seasonal offers, and in-house experiences through structured social media campaigns. I also managed event-related content, covering both promotional and live moments to maintain audience engagement and brand relevance.
To support reach and performance, I planned and executed targeted digital advertising campaigns aimed at specific audience segments based on location, travel intent, and interests. These campaigns were designed to increase visibility, engagement, and demand while maintaining a clear and consistent brand tone across all digital platforms.
The content was used to introduce the hotel to the market, establish a clear visual identity, and support the opening phase through social media and digital channels, ensuring a strong and professional first impression.